Christine Kelly is a creative lead working in Stockholm across the areas of design, digital, UI design, art direction, branding and content creation.
Trustly brand guidelines
This project started with an audit of the existing brand guidelines, then different access levels were identified along with the needs for each user type. The aim was to add value from a user perspective and give the guidelines a much-needed facelift.
Art direction/UI & UX: Included product definition, research, site maps and design. Created at Trustly.
Alternative Conveyancing
A property law specialist dealing in conveyancing across NSW, Australia. Alternative Conveyancing an established business after a rebrand when the business was looking at expanding. Given the current name was a mouthful, a smart solution was to highlight ‘i convey’ from the existing name which helped attract the targeted younger audience.
Senior/lead designer: Strategy, concepts & ideation. Created at Teamscope.
Onboarding form
The existing online form for onboarding new partner merchants needed some TLC, and a whole lot of UI consideration. Part of the scope was to create visual design and UI components for re-use.
Lead designer: Scope included UI and UX design. Created at Trustly.