G.J. Gardener Homes

G.J. Gardner Homes is an Australian business of 50 locally owned franchises with diversity the key to this brand. Part of this national brand and awareness campaign was to strengthen the integrity of the brand with an internal image library, which resulted in a two-day photography shoot. It was important that the positioning line (Welcome home), was captured in each image. Working with two empty homes was the challenge to breathe life into each and capture the values of G.J.

Senior designer. Created at Bang, Sydney. Credit: Jenna Niven (CD), Chris Warnes (photographer).